The American Cleaning Institute is celebrating its 100^th anniversary this year! As we mark this milestone, we’re reflecting on the important cleaning history and innovations that got us to where we are today.  

The outbreak of World War II brought about significant changes in many aspects of daily life in the United States and across the world, including the way people cleaned their clothes and homes. Before the war, traditional soaps—produced mainly from natural fats and oils—were the primary choice for washing and cleaning. However, the war effort created a massive demand for these essential fats and oils, diverting them away from consumer goods to the production of explosives, lubricants and food. 

As a result, soap became scarce and expensive, prompting scientists and manufacturers to search for alternatives. This challenge led to the development and popularization of detergents. The cleaning product industry rose to the occasion, supporting drives to gather waste fats from homes for the war effort and boosting production of detergents that did not require this in-demand ingredient. 

Detergent use spread rapidly during the 1940s. It offered several advantages over traditional soaps: detergents performed better in hard water, produced less soap scum and maintained effectiveness even in cold water. By the end of the war, detergents became a staple in many households, marking the beginning of a new era in cleaning technology. 

The transition from soaps to detergents during World War II not only addressed immediate wartime needs but also set the stage for the diverse range of cleaning products we rely on today. Modern detergents continue to evolve, reflecting advances in chemistry and sustainability, and growing consumer demand for efficiency and convenience.